Including CPA Networks In Your Internet Marketing

Continued from part 9

Joining a CPA network won’t automatically make you a success at Internet marketing. As a publisher, you still have to understand how to include those CPA offers in your classical Internet marketing strategies. One thing is for sure, if you are only concentrating on PPC-to-CPA strategies, you are missing a huge opportunity to make money in less expensive ways.

A typical PPC-to-CPA strategy will cost at least $1,000 to implement correctly, and that’s with no guarantee of getting any commissions from the traffic that you drive to the advertiser. That’s why advertisers like the CPA model, it pays only for performance, not how much time and money you actually put into it as a publisher. Of course, if you are a wizard at Internet marketing, you will get far more than you put into it, but if you are not, you can end up spending a ton of money because you haven’t focused on post, we’re going to go over some classic examples of Internet marketing that have a proven track record of generating traffic and leading targeted demographics back to the CPA landing page.

But, in addition to that, we’ll give you some ideas on how you can also take advantage of the traffic that you capture to help you promote your own business too, and not just rely on commissioned payouts that are a one-time thing. In that way, you are truly engaging Internet marketing strategies that pay off now and in the long run.

Email Marketing Campaigns

This has been the big standby of all Internet marketing, but it’s gotten a bad rap for all the spamming that’s occurred due to the ease of implementing it. Now, you can even be fined and sometimes even land in jail if you misuse this resource in a fashion that violates Federal rules. But, that doesn’t mean that you have to throw away the baby with the bath water.

The reason email marketing campaigns have been so misused is because they are efficient. Think about it. With an email address, you can send out an email for nothing, electronically. If you were to do this with a postcard, a marketing flier, or some other print media, the costs of doing the mailing alone would be thousands. Instead, you can send out thousands of emails and even if you get only 1% of people to respond, you’ve made 10 viable contacts per every thousand on the list. Now, if you’re a good marketer and have a very tight demographic, your response rate can be higher. So, building up a large email contact list is a great way to integrate your CPA offer with the regular Internet marketing you do.

All you would have to do is set up a regular schedule of emails for people who have opted-in to your email lists on your websites, and use the emails, newsletters, and marketing to add some URL links to your CPA offers.

One way to do this quite subtly is to simply post a hook in your signature line with a link to the CPA offer. People become curious and click just to see what you’re advertising. And, every time you email or respond to someone that link goes in and you have done it all automatically by inserting a permanent signature into your email reader.

Classified Ads

Another great way to market CPA offers, even if you have no websites or email contact lists, is to post classified ads in various third party places that have the potential for large amounts of traffic. This is a strategy that has been abused somewhat and may be banned by your particular CPA network provider, so you need to check. Sometimes they allow electronic classified ads, but refuse to allow print classified ads. Either one of these is a viable way to advertiser the CPA network offer, but you have to make sure you aren’t violating the service agreement with your CPA network when you try to do that.

Since there are so many different CPA networks, even if one says no, another will say yes. For instance, NeverBlueAds is against printed ads. So, checking is better than posting one, being called on it, and potentially losing your account. Just ask the CPA administrator assigned to your account, if you have any doubts about any advertising method you are thinking of implementing.

Free ads can be placed online at Craigslist and Facebook. Many social networking sites have an area where members can place free classified ads for people to view. They may not get the same exposure as paid ads, but they can still generate some traffic.

Paid Ads

Paid ads can be print ads, Social Ads on Facebook, or even using Google Adword PPC to CPA campaigns to start the ball rolling. This strategy means you are going to have to put money upfront, but if posting one ad and running it a month in a leading news magazine or social network pays back a lot more in CPA network commissions, it can be really worth it.

Current Events

When some large event happens that impacts our society, you can bet people will be talking about it and looking for information about it online. That’s your hint to either join in the conversation or create content to put on your site that ties into the current events story and offers some solutions in the form of your CPA network offers. This strategy can be a little tricky as you do have to try to find offers that sort of match up to what is being discussed.

However, with all the economic bad news, you can find some great CPA offers for debt management, foreclosure avoidance, and anything else that can provide solutions to the problems that millions of people are experiencing. Post content on your site with that slant, visit major news sites, and give your 2 cents worth adding a URL link to your page, if that’s allowed. Instant traffic. Once they’re on your site, your CPA offers will be on that page too and you can begin to make a profit, no matter what the economy is doing.

Article Marketing

Another great way to combine your classical Internet marketing strategies with CPA offers is to do article marketing. If you are an expert in any of the niches that you are marketing, which you should be, then you might be able to write and submit articles to free article directories that will publish and provide a wide exposure to your profile. In the resource box for these articles you can post links to other content on your site.

Generally, they don’t allow you to link to an offer directly as that is a solicitation, but there’s no reason you can’t lead the reader to your site and then from there on to your offers. Obviously, this strategy requires that you have an intermediary website or blog set up to be able to capture traffic and then redirect it. Some article directories are starting to get even more strict with this practice of using bridge pages, so join a number of different sites and see which one works best for you.

Blogs

Blogs are very popular these days and easy to check to see how popular they are online with sites like Technorati. After you’ve located a number of sites that are popular, you can comment on the blogs and use a URL link to lead people to CPA offers.

However, if that is caught by the spam filter, you will have to lead people from the blog to you website or some intermediary space. It doesn’t seem like much, but commenting on various blogs, joining a blog community, and making a presence in these forums is a way of networking that can reap rich results. People start to remember your name and associate you with being helpful and an expert.

Create Your Own InfoProducts

Maybe you have some ebooks, some reports, some CDs, or DVDs, that you already market. Even if you don’t, it’s fairly easy to create at least an ebook, save it as a pdf file and sell it online. If you have a huge market reading your products online, you can capitalize on that some more by placing CPA offers within the text that will yield more links even after the sale of the product. And, it costs you nothing but a little line of code.

Videos

Videos are also a popular way to get noticed and people love Youtube.com. Joining is free and as long as you have a camera that takes short videos, less than 10 minutes long, and some editing software, you’re in business. You can respond to popular videos and post a comment telling the publisher there that you’ve responded.

Many times they will add you to their list of favorites and that can get you noticed very quickly! However, that wouldn’t be enough to attract people to your CPA network offer unless you add a splash page at the beginning of your video with the URL of a page you’ve set up on your site that has your CPA offers. In addition, there is a little “more information” URL you can add for each video and there you can post your CPA affiliate URL offer directly, without even having your own website landing pages.

If you’re not into posting videos, that’s okay! You can just look up other people’s popular videos and offer to pay them for taking the “more information” slot. Sometimes, you can even offer them money to take over the entire account and that way, you have an instant audience. Of course, if the star of the show was the personality of the poster, you might have trouble retaining that audience when the ownership switches.

Going Viral

The nice thing about these videos and free articles is that they have a massive potential to “go viral.” By that, the large news agencies can notice them and feature them on their mainstream news sites or comment on them in their news stories. If that happens, you can get millions of viewers is a very short period of time and that’s what’s called “going viral” because the link is being passed around the Internet like a virus.

Tired, Yet?

Whew! That’s a whole lot of work right? Well, no one said Internet marketing was going to be a walk in the park. There is quite a bit of work that has to be done to tie in your offers to your Internet marketing strategies to capture massive traffic streams. If you’re not up to it, that’s okay! There are plenty of freelancers who are willing to do it for you!….To be continued

Continued from How To Make Money Online With CPA Networks 8

HydraNetwork.com

Another popular network whose claim to fame is that it will beat any payout for the same campaign offered somewhere else. It also has a rewards program that can be mouth-watering and certainly provides an incentive to be a top money maker. Although they do have cash prizes, their non-cash prizes can range from an Ipod and plasma TV to a Hawaiian vacation and notebook computers.

It likes to claim that they have the most exclusive and unique campaigns. This, they believe, leads to higher conversions as they are going to provide quality advertisements that are not saturating the Internet and very specifically targeted. It has a very user-friendly interface too.

MaxBounty.com

This site allows multiple campaigns from the same advertiser and they take care of all the affiliate payroll functionality. They are clear that they verify all their affiliates to provide both quality publishers as well as advertisers. The network fees are a low 20% and they have about 4500 affiliates signed up. They do have a wide range of categories and some interesting offers. You can expect to see anything from paid surveys, gambling, and finance categories. They are a network that is trying to attract merchants more than publishers right now.

FluxAds.com

This site has lots of freebie offers. They even have some that work well with MySpace related sites. What’s truly innovative about FluxAds, though, is their rewards program that features their Flux Bucks. The program is a seven tiered program that offers prizes that can be bought with the Flux Bucks that are earned. Publishers earn 1 flux buck for every $5 of commission they make. So, it’s tied to the earnings and rewards high producers. What’s nice is that you may not even have made your first $5, but

FluxAds.com will give all new publishers 500 Flux Bucks for joining. That’s their first level. After that the number of Flux Bucks they earn can put them up to the next level where different prizes are offered. The seventh level is when someone reaches 500,000 Flux Bucks.

XY7.com

This oddly named site used to be known as ROIdealsdaily.com, so it’s really an improvement in domain name. Although it may seem like a brand new site because of the name change, it’s actually seven years old. It has several thousand publishers to prove it too. XY7.com estimates that Internet display advertising increased 14.4% and see a huge demand for CPA marketing. So, there’s still plenty of time to get in on this booming field. And, to make it easier they assign a dedicated affiliate manager to advertisers to help optimize their campaigns.

As you can see, the variety of CPA networks is immense. Some want you to be exclusive with them and others don’t mind if you join many affiliate programs. If you want to find out more about the available CPA networks, there is a ton of information on the Warrior Forum at http://www.warriorforum.com. There you can get the low down on any CPA affiliate program from the people who are already using their services.

You should always check to see if they have a referral bonus program as this can directly impact your bottom line and create residual income for years to come. All you have to do is get other people to sign up with the CPA network that you’ve joined and you can get commissions on their earnings, affiliate bonuses, or other incentives. The more levels that a referral program has the more money there is to be made. If there are two tiers, you can even make money on the affiliate that your sub affiliates sign up, but that’s a harder program to find.

As you start to work with multiple CPA networks, you will start to figure out what works and what doesn’t. It might be a lot to learn all at once, but the beauty is that you can take your time. However, try to find programs that have low payouts if that’s the strategy you want to take as you do eventually want to cash out what you earn.

How To Increase Earnings By at least 400%

Once you start to work with multiple CPA networks, you will want a tool to help you compare the offers across various networks. Go to www.offervault.com and sign into the members area. It’s free! This website allows you to view the different payouts in 30 different sites for the same niche. There can be a huge difference in payout from one network to another. The same niche can have payouts of $1.25 in one website, and when you look at another it can be $3.00 a lead! Don’t be surprised to see even more than go up as high as $4.00 per lead, for the exact same niche!

You get more dollars for your effort just by taking the time to look for the highest paying offer first, in that particular niche and can even increase your earnings by as much as 400% for any single offer. Next, we’ll give out some sample strategies to use the CPA network offers within your own Internet marketing ventures, whether with a website or without.

Enter your niche or keyword (example: Ringtones), then “Search Offers”.

Note the huge differences between payouts ($0.55, $10.00, and $20.00). Always compare to choose the best offer and its related network….

Post continued from Make Money Online With CPA Networks part 7

Types Of Affiliate Networks

Okay, so it should be obvious that this may take two or three days to finalize. Sometimes, you may even need to go to a forum like Warrior Forum and get someone who knows the administrator to vouch for you so that you can get accepted. All of this takes time and it is going to be done during business days, Monday through Friday.

So, don’t put your application in on Friday and expect a call on Saturday. You may not get it until Monday or Tuesday. If you really want this process to move smoothly, make your application at the beginning of the business week, so that you have time to smooth out any bumps in the application process, when people are working. Avoid holidays too, as that can really screw up your application process and leave you hanging wondering if they just didn’t reply because it was a holiday or because you were rejected. And, as always, be as respectful of other people’s times, even if you are bugging them on AOL.

Don’t Stress If Rejected

All in all, the process is not hard to do, but it can be a nail biter. If you don’t get into one CPA network, that doesn’t mean you can’t apply to another. Be persistent and learn from the process. If you are rejected, ask why you were rejected and then fix the deficiency in your application for next time. There are so many great CPA networks out there, and you’re only going to have enough time for a few, so it may take a while but eventually you’ll get in and be able to start making money with CPA networks. In the next chapter, we’re going to go over some CPA networks that you want to try to get into. Just be aware that many of them are very selective. Use the techniques we’ve talked about here and put on your best face. This is very much like a job interview and you want to make the best impression possible.

Almost all the CPA networks are going to be pretty much the same. They may offer their advertisers different deals to advertise on them, have a setup or registration fee while others don’t, or created value-added services for their members to differentiate themselves from the competition. However, the bottom line is that they will all have publishers, advertisers, and CPA administrators. Depending on the advertisers they’ve attracted and the breadth of their network, they may have offers for surveys, email list signups, freebies, ringtones, contests and more. In addition, they will vary on the types of categories that they have for offers as that will also depend on the advertisers in their network. So, it can pay to sign up to a number of different networks and check out their offerings to see which one fits in best with your niche markets.

There are well over hundreds of CPA networks out there, and there’s no possible way to name all of them. We’re going to offer a few suggestions, but that doesn’t mean they are the best for your particular niche. They may be large, popular with Internet marketers, or just easy to use. It doesn’t necessarily mean they will be the best for every niche out there, so it pays to do your homework and investigate a number of different CPA networks.

Azoogle Ads

We’ll start with this particular CPA network because it claims to be the largest performance based ad network online. They have an estimated 38,000 publishers already signed up, so if you are an advertiser it can pay to get accepted here to have a large publishing network. Of course, if you are a publisher it means you are competing with that many more people to try to gain the market share for any particular offer. However, that shouldn’t be a problem as they do offer a large variety of CPA offers.

You can find offers for freebies, ringtones, in very popular categories like finance. It is a well established network that is very solid and credible. So, if you are a newbie, it can be a great way to get a foothold and start to learn the ropes. If you are an advertiser, you’ll probably like the fact that there are phone numbers and emails for customer service for the parent company called Epic Advertising in plain view on that site. Azoogle is a division of Epic Advertising, but they’ve split the affiliate advertising from the publishing customer support. They probably want to make sure that the advertisers get as much support as they need to be successful with their campaigns as they are paying for it.

Affiliate.com

This is another stable site that offers some of the things more networks provide: a large publishers network, great customer service, performance-based ads that work well for advertisers. In addition, they strive to make weekly payments, a definite bonus to publishers. What makes this particular CPA network special is their value-added features. They have a service called Data Overdrive that provides solutions to people who want to concentrate solely on email campaigns. They help to show them how to monetize them more effectively. Another value added feature is called Mbmobileinteractive. According to this site, this service provides “content delivery and SMS solutions to companies interested in leveraging the rapidly evolving mobile platform.”

And, finally, the last value added feature worthy of mention is domain services. So, if you don’t have a website, they will help you set one up, register a domain name, domain parking, design services, banner design, host it, get email up, and do domain/email forwarding too. This is done through a partner called Dynamic Dolphin. In order to start working with affiliate.com you do have to pay a security deposit before you can have access to their network.

ClickBooth.com

This CPA network is very popular with publishers and advertisers alike. It has a referral program that pay 2% gross for life as a credit to any affiliate advertiser that signs people up underneath them. This referral credit doesn’t even include an additional $10 referral bonus for every affiliate that is referred too. Multiple tier programs are very popular with Internet marketers because they supply residual income, and this one is a lifetime program, but not in the form of cash, rather credit. Payment is a little harder to get with Clickbooth.com. As a publisher, you would get paid on a Net 15 schedule, which is 15 days after the end of the month in which you made the monies.

They do have an exception to this payment schedule for affiliates that earn $5,000 per week. These they will pay on a Net 7 schedule, or pretty much every week. You have to earn at least $50 to get a payout in any month. So, if you get $49.95 in one month, you’ll have to wait until the next month to be credited for $50.00 with an extra .05 of revenue, and then you have to wait for the Net 15 schedule to make your payment.

NeverBlueAds.com

This CPA network gets many nods at the Warrior Forum. It is said to have excellent customer service and a very friendly user interface. In addition, they take International advertisers, but only if they speak English and are promoting on English sites. But, that’s better than not taking them at all. So, if you are a newbie to CPA networks, as a publisher or an International affiliate, this is a great one to check out. However, if you are an advertiser there is a bit of a learning curve.

They expect you to know how to make your own landing pages, banners, keyword lists, lead forms, and email creatives. If you are able to do this, it can be a good way to get into a program without necessarily having to be a United States citizen. One thing that they do mention on their site is that they will not approve any sites dealing with adult or gambling niches. However, they are lenient with people who don’t own websites, as long as you can convince them that your Internet marketing strategy without one has merit.

To be continued….